David J. Sullivan

Biography

Dave is an established and reputable attorney within the dietary supplement industry. He spent over 30 years as in-house counsel at one of the country’s largest and most successful dietary supplement retailers, including three years as its General Counsel.

Dave has handled a wide variety of legal matters over his career. He has a deep understanding of commercial transactions and has been involved in the negotiation and management of a wide assortment of such transactions, from strategic partnerships to contracts involving manufacturing, distribution, licensing, and more.

He also has experience in life sciences, as he was intimately involved in helping bring new products to market and overseeing their regulatory compliance once launched. He is knowledgeable of federal and state laws that govern the sale and advertising of dietary supplements. He also helped manage his former company’s intellectual property portfolio associated with such products that spanned over 45 different countries. Dave is the ultimate team player and enjoys working with the different groups within a company to ensure the timely launch of a business initiative, product, or project.

Dave has served as a board member on numerous industry trade associations, including the Natural Products Association, the Counsel for Responsible Nutrition, and the American Herbal Products Association. There, he helped champion the interests of the industry and the protection of the Dietary Supplement Health and Education Act.

Dave’s focus is on client satisfaction, and he achieves this by using his legal skills and industry experience to provide timely, cost-efficient advice to his clients.

Representative Experience

  • Provided legal support in a wide variety of areas, including commercial agreements, regulatory, trademarks, grey market goods, litigation, legislative affairs, board governance, and public relations
  • Negotiated and managed a wide range of commercial transactions including strategic partnerships, manufacturing, distribution and licensing agreements and experienced in resolving any disputes related to such agreements
  • Oversaw a major nutraceutical company’s regulatory compliance regarding product labeling and advertising, including managing the company’s FTC Consent Decrees and other settlements and agreements defending the company against FDA, FTC, state attorney general, and class action false advertising disputes
  • Helped formulate and implement legislative strategy for a nutraceutical company, including successfully advocating to various states to characterize the company’s retail stores as essential businesses during the pandemic which prevented the closure of hundreds of retail stores

Licensed In

  • Pennsylvania

Education

  • J.D. University of Dayton School of Law
  • B.A. Yale University

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